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E-Commerce Marketing Major

Associate Degree Course Sequence

SSC101  Student Success Seminar
BUS121  Business Administration
WDD121  Internet/Intranet Design & Development
BUS221  Microeconomics
BUS124  Business Analysis with Algebra
ENG124  College Composition
MKT121  Principles of Marketing
MTH106  Math for Technology
ACC127 Quantitative Business Statistics
ACC132  Financial Accounting
WDD123  Internet Design Tools
COM121  Effective Speaking or ENG230 Business Communication
BUS222  Macroeconomics
MKT229  Market Planning
MGT121  Principles of Management
ACC133  Managerial Accounting
WDD122  Web Design Graphics
MKT222  Advertising
ACC130  Business Law & Ethics
MKT236  E-Marketing
WDD221  Web Development with Javascript AJAX
Arts & Humanities Elective

TOTAL CREDITS 70

The widespread adoption of intranets, extranets, and the acceptance of the Internet as a business platform have created a foundation for electronic commerce that offers the potential for organizations to streamline complex processes, lower costs, and improve productivity. Business to business e-commerce is poised for rapid growth.

Students who successfully complete this program will be able to develop a Web site; understand the role of the Internet/intranet; and use the Internet for obtaining research information. These skills are in addition to the previously mentioned outcomes for students in the marketing management program.