Logistics Major

Logistics is that part of the supply chain process that plans, implements and controls the efficient, effective flow and storage of goods, services, and related information from point of origin to point of consumption in order to meet customer requirements. It includes the areas of transportation, warehousing, order processing, vender negotiation, and distribution.

Effective logistics management can improve a firm’s marketing effort by establishing consistent and dependable customer service levels.

The U.S. has one of the world’s most highly developed logistics infrastructures, giving consumers and businesses access to an enormous variety of goods and services.

Students who successfully complete this program will have an understanding of the role of logistics in national and multinational business activities, as well as be able to use analytical tools and techniques to solve problems in transportation, ordering, warehousing, and distribution. These skills are in addition to the previously mentioned outcomes for students in the marketing management technology program.